Mind-boggled by Wisconsin Demographics?

Get the Wisconsin demographic data that you need. You can get the most current Wisconsin data from the US Census Bureau without spending 8 to 10 high-value hours searching the internet.

The Wisconsin population is 5,778,394 people according to the US Census Bureau's 2018 American Community Survey.
The Wisconsin median household income in the past 12 months is $59,209 in 2018 inflation-adjusted dollars according to the US Census Bureau's 2018 American Community Survey.
Wisconsin has 2,681,232 housing units according to the US Census Bureau's 2018 American Community Survey.

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How Current are the Data?

The Wisconsin demographics on this site are the most current data available from the US Census Bureau.

Currently, most data points are from 2018 datasets – specifically the 2018 American Community Survey (ACS) 5 year dataset. We use the Census’ ACS 5 year dataset for 3 reasons.

It’s updated every year.
It typically has the smallest margins of error of the Census’ ACS datasets.
It allows for apples to apples comparisons of large geographies to small geographies (i.e. state data to city data).

We’re constantly updating the Radius Reports and this site with the most current data throughout the year.

Got questions about these Wisconsin demographics? Call us at 1-800-939-2130.

Wisconsin Counties by Population

1	Milwaukee County	954,209
2	Dane County	529,843
3	Waukesha County	398,879
4	Brown County	259,786
5	Racine County	195,398
6	Outagamie County	184,754
7	Winnebago County	169,926
8	Kenosha County	168,330
9	Rock County	161,769
10	Marathon County	135,264

See all Wisconsin Counties by Population

Wisconsin Cities by Population

1	Milwaukee	596,886
2	Madison	252,086
3	Green Bay	104,818
4	Kenosha	99,810
5	Racine	77,576
6	Appleton	74,234
7	Waukesha	72,382
8	Eau Claire	68,086
9	Oshkosh	66,610
10	Janesville	64,128