Mind-boggled by Wisconsin Demographics?

Screenshot example spreadsheet report stacked 02@2x

Get the Wisconsin demographic data that you need. You can get the most current Wisconsin data from the US Census Bureau without spending 8 to 10 high-value hours searching the internet.

  • The Wisconsin population is 5,895,908 people according to the US Census Bureau's 2021 Population Estimates Program.
  • The Wisconsin median household income in the past 12 months is $63,293 in 2020 inflation-adjusted dollars according to the US Census Bureau's 2020 American Community Survey.
  • Wisconsin has 2,709,444 housing units according to the US Census Bureau's 2020 American Community Survey.

Build Your Business, Not Excel™ Spreadsheets

10,031 businesses & marketers use Cubit to get the data they need.

Allstate Amazon deloitte Farmers Insurance HunterDouglas KindSnacks LifeAlert MIT MurphyUSA Yale

Skip Hours of Internet Research.

Get demographic data for any location in Wisconsin for just $49.

  • The most current data
  • Trustworthy — from US government data sources
  • Easy to Understand — jargon-free data
  • Most Popular data — like population, income & age
  • Confidence — includes proper citations & footnotes
  • Time Savings — Our customers tell us these reports save 10+ hours of internet research, data pulling & formatting.

To learn more, click on the letter that the name of your city or county begins with.

How Current are the Data?

The Wisconsin demographics on this site are the most current data available from the US Census Bureau.

Currently, most data points are from 2020 datasets – specifically the 2020 American Community Survey (ACS) 5-year dataset. We use the Census’ ACS 5-year dataset for 3 reasons.

  1. It’s updated every year.
  2. It typically has the smallest margins of error of the Census’ ACS datasets.
  3. It allows for apples to apples comparisons of large geographies to small geographies (i.e. state data to city data).

We’re constantly updating the demographic reports and this site with the most current data throughout the year.

Got questions about these Wisconsin demographics? Call us at 1-800-939-2130.

Wisconsin Counties by Population

1 Milwaukee County 928,059
2 Dane County 563,951
3 Waukesha County 408,756
4 Brown County 269,591
5 Racine County 196,896
6 Outagamie County 191,545
7 Winnebago County 171,623
8 Kenosha County 168,732
9 Rock County 164,381
10 Marathon County 137,648

Wisconsin Cities by Population

1 Milwaukee 569,330
2 Madison 269,196
3 Green Bay 107,015
4 Kenosha 99,286
5 Racine 77,127
6 Appleton 74,854
7 Waukesha 71,256
8 Eau Claire 69,441
9 Oshkosh 66,607
10 Janesville 65,942

Wisconsin Zip Codes by Population

1 53215 61,028
2 54601 51,063
3 53511 48,897
4 53711 48,455
5 53209 48,321
6 53704 46,614
7 54115 46,443
8 54956 44,481
9 54915 43,401
10 54703 43,089

Products & Services

Demographics Reports

Get the most important demographics for all cities, all counties or all zips in Wisconsin in an easy-to-use spreadsheet.

Starting at
$49

Radius Reports

Add the most current US Census demographics for any 3 radius rings around your business to your business plan.

Starting at
$49

About Us

Wisconsin-Demographics.com is made by Cubit – a demographic data provider. Call us at 1-800-939-2130 or email us.

Cubit Founders Kristen and Anthony

Cubit's co-founders have been working with data for a combined 36 years.

10,031
Cubit customers since 2009

Connect

Cubit logo
Copyright 2022 Cubit Planning, Inc.